VISION

To be the unique, indispensable and one of the most respected and admired company in the steel world through implementation of a new CREATIVE dimension fully respecting business, people and environmental ethics.

MISSION

To apply a WIN-WIN strategy to satisfy:

Our valuable customers by providing

• High product quality
• Best service at lowest cost
• Timely deliveries
• Problem free working environment
• Smooth operations by fulfilling the given commitments

Our valuable Supply Chain Partners (SCP) and Service Provider Partners (SPP) by providing continuous support for;

• Training and education
• Know How
• Problem solving
• Increase of return by control and improvements of their processes.

Our valuable staff by providing;

• Training and education for self development
• Fair wages and benefits
• Comfortable working atmosphere
• Social rights
• Career development opportunities